Little Bear Labs
![Mockup of impact area on Little Bear Labs website](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Header_3af27497d0%2FLBL_2023_Mockup_Header_3af27497d0.jpg&w=3840&q=90)
Little Bear Labs est un laboratoire et service de consultation qui appuie les PDGs d’entreprises en démarrage avec une équipe de concepteurs de logiciels pour mieux réaliser leurs idées. Nous avons aidé à Little Bear Labs à renouveler son image de marque avec un nouveau nom, des outils de design, et un site web.
Stratégie dirigée par Julie Massey, rédaction par Tara Blaine
![Little Bear Labs branding](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Brand_a4aec3c62b%2FLBL_2023_Mockup_Brand_a4aec3c62b.jpg&w=3840&q=90)
![Little Bear labs icon with bear looking up at the sky](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Brand_Icon_87f096daed%2FLBL_2023_Mockup_Brand_Icon_87f096daed.jpg&w=3840&q=90)
![Colour palette including blues and greys](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Brand_Colours_5f46b525a1%2FLBL_2023_Mockup_Brand_Colours_5f46b525a1.jpg&w=3840&q=90)
![Jeko type specimen](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Typography1_045a2abe8a%2FLBL_2023_Mockup_Typography1_045a2abe8a.jpg&w=3840&q=90)
![Little Bear Labs typography sample](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Typography2_cd325a1ffe%2FLBL_2023_Mockup_Typography2_cd325a1ffe.jpg&w=3840&q=90)
![Little Bear Labs stylistic star pattern](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Star_Detail1_1cb7b947f9%2FLBL_2023_Mockup_Star_Detail1_1cb7b947f9.jpg&w=3840&q=90)
![Configuration of branded star elements](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Star_Detail2_eda149e3c3%2FLBL_2023_Mockup_Star_Detail2_eda149e3c3.jpg&w=3840&q=90)
![Little Bear Labs stylistic star pattern](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Star_Detail1_1cb7b947f9%2FLBL_2023_Mockup_Star_Detail1_1cb7b947f9.jpg&w=3840&q=90)
![Configuration of branded star elements](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Star_Detail2_eda149e3c3%2FLBL_2023_Mockup_Star_Detail2_eda149e3c3.jpg&w=3840&q=90)
![Mockup of Perspectives panel on Little Bear Labs in desktop and mobile views](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Perspective2_Up_dc2b7493b3%2FLBL_2023_Mockup_Perspective2_Up_dc2b7493b3.jpg&w=3840&q=90)
![Illustration of browser interacting with servers and video chat windows on Little Bear Labs website](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Services_Illustration1_4157a6f17e%2FLBL_2023_Mockup_Services_Illustration1_4157a6f17e.jpg&w=3840&q=90)
![Illustration of browser interacting with humans on Little Bear Labs website](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Services_Illustration2_8597b37d75%2FLBL_2023_Mockup_Services_Illustration2_8597b37d75.jpg&w=3840&q=90)
![Little Bear Labs illustration of icons sequentially growing](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Icon1_8e8c63b939%2FLBL_2023_Mockup_Icon1_8e8c63b939.jpg&w=3840&q=90)
![Little Bear Labs illustration of browser interacting with users](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Icon2_e17f7f3ba9%2FLBL_2023_Mockup_Icon2_e17f7f3ba9.jpg&w=3840&q=90)
![Little Bear Labs illustration of icons sequentially growing](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Icon1_8e8c63b939%2FLBL_2023_Mockup_Icon1_8e8c63b939.jpg&w=3840&q=90)
![Little Bear Labs illustration of browser interacting with users](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Icon2_e17f7f3ba9%2FLBL_2023_Mockup_Icon2_e17f7f3ba9.jpg&w=3840&q=90)
![Little Bear Labs illustration of browser interacting with users](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Icon3_0de64bfa0b%2FLBL_2023_Mockup_Icon3_0de64bfa0b.jpg&w=3840&q=90)
![Little Bear Labs illustration of browser interacting with packet](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Icon4_2bf2a43261%2FLBL_2023_Mockup_Icon4_2bf2a43261.jpg&w=3840&q=90)
![Little Bear Labs illustration of browser interacting with users](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Icon3_0de64bfa0b%2FLBL_2023_Mockup_Icon3_0de64bfa0b.jpg&w=3840&q=90)
![Little Bear Labs illustration of browser interacting with packet](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Icon4_2bf2a43261%2FLBL_2023_Mockup_Icon4_2bf2a43261.jpg&w=3840&q=90)
![Grouping of Little Bear Labs and Arcas logos](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_LB_Lx_Arcas_1e3dc8b1aa%2FLBL_2023_Mockup_LB_Lx_Arcas_1e3dc8b1aa.jpg&w=3840&q=90)
![Arcas logo](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Arcas_Logo_0713a20451%2FLBL_2023_Mockup_Arcas_Logo_0713a20451.jpg&w=3840&q=90)
![Arcas colour scheme including purples and greys](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Arcas_Colours_1826196a0b%2FLBL_2023_Mockup_Arcas_Colours_1826196a0b.jpg&w=3840&q=90)
![Arcas logo icon](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Arcas_Symbol_c90015a38d%2FLBL_2023_Mockup_Arcas_Symbol_c90015a38d.jpg&w=3840&q=90)
![Custom icons designed for Arcas](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fstudio123-cms-media%2FLBL_2023_Mockup_Arcas_Logo2_6df37e88cc%2FLBL_2023_Mockup_Arcas_Logo2_6df37e88cc.jpg&w=3840&q=90)