Our work

Northern Lights Festival Boréal

The Northern Lights Festival Boréal (NFLB) is among Canada’s longest running outdoor folk festivals. First held in 1972, the festival is known for presenting Canadian roots and modern music from emerging and highly acclaimed artists. For their 45th edition, NFLB organizers were looking for a youthful and vibrant brand to connect with a younger audience without alienating their loyal long-term audience. We developed a theme around the Northern Black Bear—an urban animal which symbolizes happiness, fun and life in the North. From there we produced digital billboards, print ads, web banners, apparel, artist lanyards and signage to captivate attention and promote excitement for this year’s festival.

WHAT WE DELIVERED:

  • Branding
  • Print Design
  • Online Ads
  • Digital Billboards
  • Environmental Graphics
  • Promotional Materials

NEO Kids Foundation

Recently unveiled by Health Sciences North, NEO Kids Foundation is the North’s newest charity which seeks to raise funds for children’s services, equipment and research at the hospital. NEO Kids Foundation will also work to build awareness for child care needs in the region. NEO Kids Foundation was launched to make the dream of receiving care closer to home a reality for our children and their families. We are proud to have created the brand for this important new foundation and developed their responsive website, along with a series of collateral promotional materials to support their launch. We are currently working on a significant expansion to their website as well as an digital donor wall to be installed at Health Sciences North.

WHAT WE DELIVERED:

  • Branding
  • Responsive Website
  • Print Design
  • Event Support
  • Interactive Exhibit

Diggs & Dwellings

We sought out to create a brand for Diggs & Dwellings that would reflect their goal of becoming Northern Ontario’s premier furniture store. We created a classic look and feel with a modern execution for this rapidly expanding business. As brand managers, we’re able to establish the entire brand experience including traditional marketing, social media marketing and development, and online marketing which includes a responsive website and custom email newsletter. With our help, Diggs & Dwellings is well on its way to becoming the best in the industry.

Visit diggsanddwellings.ca to learn more about Northern Ontario’s Premier Furniture Store.

WHAT WE DELIVERED:

  • Branding
  • Responsive Website
  • Copywriting
  • Print Design
  • Marketing Strategy
  • Promotion Materials
  • Event Support
  • Audio and Video production
  • Media Buying

Stack Brewing

Stack Brewing is Sudbury’s only micro-brewery. We’ve been Stack’s go-to design and strategy agency during their expansion from nano to micro brewery. Founded in 2013, Stack has a huge offering of craft beers and has won national awards for its delicious beer on multiple occasions. Stack is slowly creeping into every independent bar, restaurant and highway pitstop across the North and becoming a household name. You name it, we’ve done it for Stack – including a truck wrap featuring cats, lasers and spaceships!

WHAT WE DELIVERED:

  • Branding
  • Packaging
  • Promotion Materials

Assemblée de la Francophonie de l’Ontario

#Champlain1615 was a provincial campaign that raised awareness about Samuel de Champlain’s historical contributions in a dynamic & engaging way. We chose to celebrate French Canadian history by embracing modern technology to create a truly interactive experience.

We developed the #Champlain1615 brand, as well as collateral pieces to promote activities happening throughout the summer. We also conceptualized, designed and manufactured an interactive booth that sent users back to Ontario in the year 1615. #Champlain1615 was a virtual time machine that captured video of its visitors and used cloud technology to deliver it to their devices. The booth captured over 3,000 impressions over the summer alone.

In addition to the booth, we developed a responsive website that promotes the movement, acts as a home-base for users to access their videos, and hosted a categorized library of over 200 curated Champlain resources. The campaign garnered over 500,000 impressions over its short duration and left a lasting mark on the heart and mind’s of people all over Canada.

WHAT WE DELIVERED:

  • Branding
  • Responsive Website
  • Print Design
  • Interactive Exhibit
  • Promotional Materials
  • Video Animation
  • Social Media Graphics
  • Online Ads

SnowSquad

Two motivated entrepreneurs created an innovative, large scale, snow blowing service dedicated to top notch customer service and reliable snow removal. They also had a confusing business name that would have proved detrimental. We worked side by side with them to rebuild their brand from the ground up. We took on the task of renaming the company with one that would reinforce the idea of a hardworking crew, dedicated to ensuring freedom from snowbanks – SnowSquad was born.

We built a clean, responsive website with a custom set of illustrations to exemplify the user benefits of the service. We also developed all of their sales and marketing tools such as business cards, quote sheets, tractor decals, branded lawn stakes, door knockers and billboards.

WHAT WE DELIVERED:

  • Naming
  • Branding
  • Marketing Strategy
  • Responsive Website
  • Copywriting
  • Print Design
  • Promotional Materials

Galerie du Nouvel-Ontario

We have been working with la GNO to better define their communications, develop a marketing strategy and redesign their web presence. We streamlined their repositioned brand and created print pieces for a mailout campaign which promotes their upcoming season. The cards emphasize the upcoming art shows and their members have quickly embraced them as mini art pieces of their own. We designed and developed a brand new gn-o.org in order to better accommodate the growing needs of the gallery and to highlight its impressive archive, spanning 20 years. We are currently in the process of assisting la GNO in the re-examination of the its marketing and communications strategies in order to help them attain their next milestones.

WHAT WE DELIVERED:

  • Responsive Website
  • Print Design
  • Promotional Materials
  • Communications Strategy
  • Social Media Strategy
  • Media Buying
  • Online Ads

Conseil scolaire public du Grand Nord de l’Ontario

We gently pushed CSPGNO to think big and take a more strategic approach to their marketing and communications. We refined, and modernized their brand in order to make it competitive in 2016. From there, we developed a communications plan around the concept “Parce que je voice grand” or “Because I can dream big”. This concept celebrates what the CSPGNO is all about — dreaming big, setting goals, and helping students exceed their goals. We continue to implement a thorough marketing strategy for 2016 which includes traditional print advertising like billboards, newspaper ads and stationery, and digital communication tools like digital ad campaigns, a robust multi-site web platform, and an aggressive social media campaign.

WHAT WE DELIVERED:

  • Branding
  • Print Design
  • Promotional Materials
  • Audio & Video Production
  • Marketing Strategy
  • Communications Strategy
  • Social Media Strategy

NOKIA

Following Nokia’s brand guidelines, we designed the interfaces for several of Nokia’s touch screen demos for the Mobile World Congress 2016 in Barcelona which greeted around 90,000 people. Each application needed to run under specific hardware and software requirements, be designed and developed to work flawlessly in HTML5 as well as maintain a fixed-aspect-ratio responsive layout. Designed to work with an array of 10 touchscreen monitors, these interactive exhibits allowed sales teams to swipe through material, bring up interactive content and pinch and zoom on areas of interest—ultimately presenting information in an entertaining and engaging way for visitors and prospective clients.

*Done in partnership with Machine Agency

WHAT WE DELIVERED:

  • UI Design
  • Video Production

Yallowega Bélanger Salach Architecture

Yallowega Bélanger Salach Architecture is a full-service architectural firm based in Sudbury, Ontario. Established in 1964, this firm has shaped the landscape throughout Northern Ontario.

Exciting things have been happening at YBSA and we’re glad to have forged a long term relationship. With the addition of a new partner, Amber Salach, it was time to refresh the firm’s brand. We strengthened their brand firstly by updating their logo, their stationery and developing a series of promotional print materials. From there, we redesigned their online presence with a sleek responsive website that works flawlessly on mobile, tablet and desktop and integrates a simplified Content Management System. In addition, we developed a series of e-blast newsletter templates to support the launch of the website.

YBSA is already a regional leader in architecture. It was time to make their brand the industry leader as well.

WHAT WE DELIVERED:

  • Branding
  • Responsive Website
  • Print Design
  • Promotional Materials

DeSimone Shoes & Spa

Julie DeSimone is a driven entrepreneur. She came to us when she decided to expand her business portfolio by opening a retail store and spa. We designed the full experience, from head to toe, for our friends at DeSimone Shoes & Spa which included a fresh brand, beautiful stationery, environmental signage, and an elegantly responsive website that works well on mobile, tablet and desktops. The final product is where health meets beauty.

WHAT WE DELIVERED:

  • Branding
  • Responsive Website
  • Mailout Design
  • Signage
  • Stationery
  • Google Adwords Campaign

EDE Course

We built a cross-platform web application that allows medical students and professionals to upgrade their skills in ultrasound with this online course. Before we simplified and digitized the EDE course, its theoretical components were delivered in a classroom setting for a number of days. We quickly learnt that the most important aspect of the ultrasound certification was the practical, hands-on training which was limited by theoretical teachings. We revolutionized the course by creating an online testing platform to convey the theoretical information required as part of the certification, in order to maximize hands-on training. Oh, did we mention the web app is responsive and the course is offered in both official languages?

WHAT WE DELIVERED:

  • Responsive Website
  • App development
  • UI Design
  • UX Design
  • eCommerce
  • Newsletter Design

Laurentian University

We have been working with Laurentian University's Bureau of Francophone Affairs since our inception. Being a fully bilingual firm has allowed us to comfortably develop tools aimed at recruiting French-speaking students as much on a local level as on the international stage. We've developed numerous tools on tight deadlines including newspaper ads, a 140-page catalogue for courses offered in french and various other promotional materials.

WHAT WE DELIVERED:

  • Print Design
  • Video Production

Ontario Rivers Alliance

They protect, conserve and restore healthy river ecosystems across Ontario. We are proud to have helped them continue doing their amazing work by developing their new brand, stationery and website. It feels great to be working with organizations we truly believe in.

WHAT WE DELIVERED:

  • Branding
  • Responsive Website
  • Stationery
  • Print Design

Carrefour francophone de Sudbury

We have worked closely with Carrefour francophone’s dynamic and enthusiastic team for many years. As its agency of record, we took part in the creation of its new visual identity in 2010. Since then, we have designed the visual elements for La Slague, winner of the “best concert promoter in French Ontario” award at the “Trille or” gala for the last four years, as well as an array of communication tools for the Carrefour’s child care services, including its summer camps, child care centres and Tremplin before and after school programs.

WHAT WE DELIVERED:

  • Branding
  • Packaging
  • Promotion Materials

Northern Lights Festival Boréal

Reinventing Canada's oldest folk festival.

NEO Kids Foundation

There’s a new kid in town

Diggs & Dwellings

Classic design with modern execution

Stack Brewing

The push from nano to micro

Assemblée de la Francophonie de l’Ontario

Reaching half a million minds

SnowSquad

Turning a chilly service into a red hot business

Galerie du Nouvel-Ontario

Engaging our artistic community

Conseil scolaire public du Grand Nord de l’Ontario

Simplifying the educational message

NOKIA

Engaging customers one swipe at a time

Yallowega Bélanger Salach Architecture

Building on an established architecture brand

DeSimone Shoes & Spa

Elegant design from heel to toe

EDE Course

Digitizing ultrasound certification

Laurentian University

Great design on-call

Ontario Rivers Alliance

Grassroots organization to provincial activist

Carrefour francophone de Sudbury

Serving families with a family of services

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Description

Our studio is located in the century-old Muirhead building at 73 Elm Sreet in downtown Sudbury, Ontario.

Built in 1903, this culturally significant icon housed Sudbury's first bookstore,
Toronto Dominion Bank and Muirhead's Stationers.